Privacy Policy
Last updated: June 19, 2026
Acorn 2 Oaks (“we,” “us”), operated by Sam Cho, helps people grow through CliftonStrengths coaching, the book Forge Through 40, and a community. This policy explains what information we collect on acorn2oaks.com, why, and the choices you have. Questions? Email hello@acorn2oaks.com.
1. Information we collect
Information you give us
- Contact / “request to connect” form: your name, email address, the topic you’re interested in, and any message you write.
- Newsletter sign-ups: your email address (and first name, if provided).
- Strengths report tool: your name, email, the role you select, and the CliftonStrengths themes you enter to build your report.
- Purchases (the Signature Diamond report and assessment access codes): your name and email. Payments are processed by Stripe — we never see or store your full card details.
Information collected automatically
- Analytics (Google Analytics 4): only if you accept cookies. This includes pages viewed, approximate location (from your IP), device/browser type, and the site that referred you. See “Cookies & analytics” below.
- Local storage on your device: we store your cookie choice and, for the report tool, your saved report and any in-progress selections. This data stays in your browser and is not sent to us unless you submit a form or buy a report.
2. How we use your information
- Respond to your inquiries and provide coaching and related services.
- Send you the newsletter, if you opted in (you can unsubscribe anytime).
- Generate and deliver your personalized strengths report.
- Process payments and fulfill orders (e.g. email your assessment access code).
- Understand how the site is used so we can improve it.
3. How your strengths report is generated (AI)
When you request the full Signature Diamond report, the strengths and role you provide are sent to Anthropic (the company behind Claude) to generate your personalized report text. We store the generated report so you and we can refer back to it. We do not sell your information, and we don’t use it to train AI models.
4. Service providers we share data with
We use trusted third parties to run the site. Each has its own privacy policy and only processes data as needed to provide their service:
| Provider | Purpose |
|---|---|
| Google Firebase / Firestore | Securely stores form submissions, orders, and reports |
| Google Analytics | Website usage analytics (only after you consent) |
| Google Fonts | Delivers the site’s fonts (may receive your IP address) |
| Anthropic (Claude) | Generates your strengths report |
| Stripe | Processes payments |
| Substack | Manages the email newsletter |
| Netlify | Hosts the website |
5. Cookies & analytics
We don’t set analytics cookies until you choose. When you first visit, a banner lets you Accept or Decline:
- Accept loads Google Analytics, which sets cookies to measure site usage.
- Decline means no analytics cookies are set.
- We also use a small amount of local storage that’s essential to run the site (remembering your cookie choice and your saved report).
You can change your mind anytime by clearing this site’s data in your browser, which removes the saved choice and lets you choose again on your next visit. You can also opt out of Google Analytics with Google’s opt-out browser add-on.
6. How long we keep your information
We keep inquiries, subscriber details, orders, and reports for as long as needed to provide our services and meet legal or accounting obligations, then delete or anonymize them. You can ask us to delete your information sooner (see your rights below).
7. Your rights & choices
Depending on where you live, you may have the right to access, correct, delete, or receive a copy of your personal information, to opt out of marketing, and to withdraw consent. If you’re in the EU/UK, these rights come from the GDPR; if you’re in California, from the CCPA/CPRA. We don’t sell your personal information. To exercise any right, email hello@acorn2oaks.com and we’ll respond within a reasonable time.
8. Data security
We use reputable providers and reasonable safeguards to protect your information. No method of transmission or storage is 100% secure, so we can’t guarantee absolute security.
9. Children’s privacy
This site is intended for adults and is not directed to children. We do not knowingly collect personal information from children under 16. If you believe a child has provided us information, contact us and we’ll delete it.
10. International visitors
We operate from the United States, and our providers may process and store data in the U.S. and elsewhere. By using the site, you understand your information may be processed in countries with different data-protection laws than your own.
11. Changes to this policy
We may update this policy from time to time. When we do, we’ll revise the “Last updated” date above. Significant changes may be highlighted on the site.
12. Contact us
Acorn 2 Oaks — Sam Cho
Email: hello@acorn2oaks.com
Acorn 2 Oaks